May 9, 2012
VA for Vets Video Honored with Four Advertising Awards
‘A Tradition of Serving Those Who Serve’ promotes VA as Veterans Advocate and Employer of Choice
WASHINGTON — The Department of Veterans Affairs’ high-tech platform to help Veterans find jobs, VA for Vets, earned top accolades from the advertising industry for a recruitment video that paid tribute to the nation’s military.
“Our VA for Vets initiative is helping us recruit qualified Veterans into our workforce, bringing energy and insight that help us accomplish our mission,” said Secretary of Veterans Affairs Eric K. Shinseki. “It serves an important part of our commitment to Veterans – serving them as well as they have served our Nation.”
The Web Marketing Association recognized the recruitment video, “A Tradition of Serving Those Who Serve,” with awards in three categories: “Best Employment Online Video,” “Best Government Online Video” and “Best Government Online Ad.” In addition, the 2012 Telly Awards recognized the video with the Bronze Telly for Recruitment.
The Web Marketing Association’s Internet Advertising Competition Awards were established to recognize outstanding online advertising and public relations in its various forms. The Telly Award, founded in 1979, honors local, regional and cable TV commercials, programs, and segments, as well as online videos, programs and commercials.
“To receive recognition from the top minds in the field of online advertising is a true honor and a testament to the success of VA for Vets in the few months since the program was launched last Veterans Day,” said Assistant Secretary for Human Resources and Administration John U. Sepúlveda.
To view the award-winning video, visit: http://vaforvets.va.gov/employees/resources/pages/videocenter.aspx?Vid=19.
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